press release iconPress Release


September 19, 2016

In commemoration of Hispanic Heritage Month, Macy’s welcomes Jencarlos Canela at six stores nationwide for inspiring culture and style conversations

NEW YORK, NY (September 15, 2016) – In honor of Hispanic Heritage Month (September 16 – October 16), Macy’s celebrates Hispanic and Latino culture and accomplishments with celebrity guest Jencarlos Canela who has influenced pop culture through his music and entertainment expertise. During exciting special events across the country, Macy’s will host panel discussions with Canela as he shares inspiring stories with customers in live candid conversations.


“To celebrate Hispanic Heritage Month is to recognize the rich and diverse culture of the Latino community in the United States,” said Dineen Garcia, Macy’s vice-president of Diversity Strategies. “Macy’s is proud to be a part of this celebration with special in-store events from coast to coast, where we honor and recognize the achievements and contributions Hispanics have made to our nation in all aspects of society.”


Jencarlos Canela is an international platinum-selling recording artist, songwriter and television actor. Canela most recently appeared in the lead role of ‘Jesus Christ’ in “The Passion” on FOX.  He starred as heartthrob, ‘Xavier Castillo’ in the high-profile comedy series “Telenovela,” opposite Eva Longoria. On the music front, Canela recently finished his latest Spanish single “Pa Que Me Invitan” to be released later this fall and is currently in the studio working on his English language album debut for Republic Records.


“I am grateful to Macy's for giving me a chance to celebrate with my people and for bringing us together,” Canela said. “Hispanic Heritage Month is a tribute to our diversity, unity, rich cultures, our passion, our strive for excellence that makes us who we are all across the board from the arts, sports, medicine, and science. Proud to be 100% American and 100% Latino. There are no obstacles, just opportunities!”


Macy’s Hispanic Heritage Month events will take place at stores across the country including Miami, New York, Chicago, Houston, Santa Clara and Los Angeles. Customers will have the opportunity to be part of a casual conversation with Jencarlos about his cultural heritage and the role it has played in his lifestyle and career. With any Young Men’s or Impulse purchase of $25 or more the day of the event, customers will have the opportunity to meet Jencarlos, take a picture with him and receive an autographed headshot. Additionally, the first 200 customers to RSVP will receive a free copy of Jencarlos’ latest single, “Pa Que Me Invitan”.

*While supplies last


Event Celebrations

Macy’s Hispanic Heritage Month events will take place at the following locations:


Macy’s Dadeland – Miami, FL – Thursday, September 22 at 6:00pm

Macy’s Herald Square – New York, NY – Tuesday, September 27 at 6:00pm

Macy’s State Street – Chicago, IL – Wednesday, October 5 at 5:30pm

Macy’s Memorial City – Houston, TX – Saturday, October 8 at 6:00pm

Macy’s Valley Fair – Santa Clara, CA – Thursday, October 13 at 6:00pm

Macy’s Downey – Los Angeles, CA – Saturday, October 15 at 3:00pm


For complete details on Macy’s Hispanic Heritage Month Events, please visit



About Macy’s

Macy's, the largest retail brand of Macy's, Inc., delivers fashion and affordable luxury to customers at approximately 775 locations in 45 states, the District of Columbia, Puerto Rico and Guam, as well as to customers in the U.S. and more than 100 international destinations through its leading online store at Via its stores, e-commerce site, mobile and social platforms, Macy's offers distinctive assortments including the most desired family of exclusive and fashion brands for him, her and home. Macy's is known for such epic events as Macy's 4th of July Fireworks® and the Macy's Thanksgiving Day Parade®, as well as spectacular fashion shows, culinary events, flower shows and celebrity appearances. Macy's flagship stores -- including Herald Square in New York City, Union Square in San Francisco, State Street in Chicago, and Dadeland in Miami and South Coast Plaza in southern California -- are known internationally and are leading destinations for visitors. Building on a more than 150-year tradition, and with the collective support of customers and employees, Macy's helps strengthen communities by supporting local and national charities giving more than $69 million each year to help make a difference in the lives of our customers.

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CONTACT:        Martha Gil de Montes

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